By helicopter to the most spectacular hemp field in Switzerland

For our products we still take every hurdle: We visited hemp farmer Cesare in the sunny village of Biasca in beautiful Ticino.

Pretty much everyone has a list or two lying around with them, on which things are written down that you have to have done before you die. With respect, we can say that we can already cross off one item: launch the world's first hemp cigarette. Who wouldn't want to be able to claim that, if we're honest? But what is high on the agenda for many: flying in a helicopter once in a lifetime.

We did. To the most spectacular hemp field in Switzerland, where hemp farmer Cesare, his family and industrious helpers plant hemp by hand for months under the simplest conditions on a remote mountain slope in Biasca (TI), care for it with much love and harvest it. And you can taste it.